Jaguar Land Rover Looking to Buy a Luxury Automaker: Report
Jaguar Land Rover might be looking to spend some cash on acquisitions to help it stay ahead of the competition.
According to a Bloomberg report, Jaguar Land Rover is looking to acquire a luxury brand to expand its portfolio of offerings. The British automaker is the luxury arm of Tata Motors, and the Indian parent company is willing to provide financial support for potential acquisitions if needed.
Along with looking at luxury automakers to buy, Jaguar Land Rover is also considering purchases of technology companies that would boost its efforts to launch electric and autonomous vehicles.
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No final decisions have been made yet, and there’s no certainty Jaguar Land Rover will purchase a company. But don’t be surprised if, in the near future, Jaguar Land Rover is making headlines by acquiring one of its competitors.
[Source: Bloomberg]
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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Forget about it being Alfa or Maserati as has been postulated elsewhere: They're gonna buy Aston. Aston will be back together with Jag and Land Rover for the first time since Mark Fields was promoted from Ford's Premier Auto Group and offloaded his former brands under his "Way Forward" plan Red Bull Racing used to be Jaguar Racing JUST A FEW DAYS AGO, Red Bull F1 racing team announced a Name Change for 2018 to... you guessed it: Aston Martin Red Bull Racing. In 2021, they will switch to...you guessed it: Aston Martin Engines NTM; their new 'Advanced Performance Centre' will be located right in Red Bull's Milton Keynes HQ, consisting of 110 Aston Martin design and engineering staff. Ironic; Ducati was sold to AUDI from right under Daimler's nose And now Aston will be sold from right under Daimler's nose despite them owning a 5% stake in Aston. **EVEN MORE IRONIC: who owns 37.5% of Aston Martin now? INVESTINDUSTRIAL, the same company that owned 76.7% of Ducati at the time they selected AUDI over AMG to sell Ducati to.