Godzilla Feeds on Fiats in Latest Commercial
Godzilla’s making a stop on his way to the big screen to grab lunch as part of a new commercial campaign.
The upcoming Godzilla movie will arrive in theaters on May 16 and to celebrate, Fiat is launching a Godzilla Giveaway this Friday through on Facebook that tickets and movie concessions. A grand prize winner will receive 10 movie passes, $150 for concessions and Godzilla-themed merchandise. A second sweepstakes will happen through Facebook that includes the grand prize winner a three-day trip to San Francisco.
SEE ALSO: 2014 Fiat 500L Review
To promote its collaboration with the upcoming movie, the Italian automaker released a new commercial for its 500L model to show off its size. We won’t ruin how it goes about doing this, but the clever ad was created by Moving Picture Company, the same Canadian visual arts firm that did the visual effects for the upcoming movie.
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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