Ram 'Farmer' Commercial Tops 2013 YouTube Super Bowl Ad Blitz Contest
With more than 61 million YouTube views on the top five Ad Blitz commercials, the Ram Truck brand took home the top ranking with 18 million views on its ‘Farmer” ad.
For the achievement, Ram will be donating $1 million to National FFA Organization. In addition, the Jeep brand came in fourth place with more than four million views on its “Whole Again” ad. The American automaker will donate more than $1 million in vehicles and funding to the United States Organization via Operation SAFE Return.
Both commercials leveraged the Super Bowl for increased visibility, with both commercials focusing on two key strongholds of American society: our troops and our farmers.
Watch the two commercials below.
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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