Fiat Product Line to Expand in US Significantly by 2016
There will be at least 10 nameplates available in North America between the Fiat and Alfa Romeo brands for North American buyers by 2016.
Chrysler aims to compete with Asian automakers by offering more products under the Fiat badge in North America. The coming stable will also include cars from Alfa Romeo including the new 4C two-seat sports car. Specific names weren’t mentioned, but reports suggest the Alfa Guilia midsize sedan could be coming in 2015 along with the Alfa Spider.
An official announcement about where the Alfa franchises will head is still coming, but chances are good that the majority will go to Fiat dealers.
SEE ALSO: Chrysler Reveals Product Plans Through 2016
Those dealers currently base their sales on variations of a single product, but that’s set to change too. Aside from the larger 500L that debuted late last year during the L.A. Auto Show, there will also be the subcompact 500X crossover. The remainder will be more variations on the current 500.
Between those and cars under the Alfa brand, the strengthened lineup is expected to be able to better compete against other brands.
[Source: Automotive News]
Luke is an energetic automotive journalist who spends his time covering industry news and crawling the internet for the latest breaking story. When he isn't in the office, Luke can be found obsessively browsing used car listings, drinking scotch at his favorite bar and dreaming of what to drive next, though the list grows a lot faster than his bank account. He's always on <A title="@lukevandezande on Twitter" href="http://twitter.com/lukevandezande">Twitter</A> looking for a good car conversation. Find Luke on <A title="@lukevandezande on Twitter" href="http://twitter.com/lukevandezande">Twitter</A> and <A title="Luke on Google+" href="http://plus.google.com/112531385961538774338?rel=author">Google+</A>.
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