Fiat and Mopar Team Up For SEMA Design Challenge

Huw Evans
by Huw Evans

It’s October, which means for the performance and aftermarket industries, the annua l SEMA Show in Las Vegas is just around the corner.

This year, among other goings on, FIAT and Mopar have joined forces to create the FIAT SEMA Design Challenge, essentially a social media contest in which fans of the little 500 have to come up with a custom design wrap for the car.

Those who sign up have the chance to earn prizes and the vehicle design ultimately selected as the winner will be on display at SEMA from November 1st to November 4th.

According to Laura Soave, head of the FIAT brand in North America, the Design Challenge, “encourages the core values of the FIAT brand; self-expression, inspiration and creativity and there is no better place than the annual SEMA show, where passionate owners and fans can showcase their customized creations. We know just how creative our fans can be and this is an excellent opportunity to showcase their talent and see their designs come to life.”

Pietro Gorlier, who heads up Chrysler’s Mopar brand, also declared that [the FIAT 500] “is the perfect canvas for customization. With more than 150 quality-tested accessories, Mopar can help Fiat 500 fans personalize their ride.”

The contest is open right now and participants can download a vehicle wrap template on the FIAT Facebook page, though bear in mind, submissions must be received by October 5th. The top 10 submissions will appear on said Facebook page, giving fans a chance to vote for their favorite. So, if you think you’ve got what it takes to enter, click on the link below and get cracking.

[Source: FIAT]

Huw Evans
Huw Evans

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